United
Bank
The
Problem.
Following a merger between two banks, the newly formed United Bank needed an agency partner to develop a brand positioning that was progressive enough to appeal to new consumers without alienating existing ones.
The
Idea.
Inspire confidence.
By aligning with the values of our customers and understanding their financial concerns we could set the bar for how to merge cautiously and thoughtfully, while using the opportunity to stand up for the community and apart from the competitive environment.
Problem
Solved.
  • United Bank’s business grew from $4 billion in assets to almost $8 billion in assets.
  • The organization itself grew more than 60% in assets.
  • United Bank was recognized as #39 on Fortune Magazine’s ‘Top 100 Fastest Growing Companies’ list.
About.
As a fiercely independent modern marketing agency, Live Free or Die is more than just a motto.
It’s the philosophy we bring to every brand partnership, every project, and every problem we need to solve.
Because when you’re free to innovate, evolve, and create, death is never even an option.
See How We Do It
Work.
People.
We're Creative Entrepreneurs
The kind of people
who don’t just march
to the beat of a
different drum, but make
the drum themselves.
See Who Else We Are
News.
Batch Made in Heaven: Benefits of Creating Social Media Content in Bulk
September 9, 2019

Optimization. It’s a business buzzword for a reason. When you optimize, you make things as precise and efficient as possible. And that’s exactly what creating social media…

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Contact.