The Fourth Annual Lady Project Summit

On Saturday, March 12, I attended the fourth annual Lady Project Summit in Providence, Rhode Island, where whip smart women from all over New England gathered to empower and educate each other through a range of workshops, panels, networking opportunities and keynotes. I attended several workshops including: “Embrace Your Weird: From Anxiety to Authenticity,” “Demystifying Vulnerability,” and “#AskForIt: Negotiating While Female.”

The workshops were interactive and insightful. I walked away with actionable learnings to take with me into both my career and personal life:

  • We’ve all had unique life experiences, but we can use them to propel forward.
  • There’s a formula to powerful negotiating and you can prepare yourself and stack the odds in your favor.
  • A refreshing reminder that facing challenges head on with vulnerability and honesty is a strength and it can help others open up as well. A truth I see daily from the creative team here at GYK Antler.

Having worked on blogger and brand collaborations here at GYK Antler, as well as being a blogger myself, I was invited to speak on the blogger panel. I shared the stage with some incredible women, each with unique perspectives about what it takes to be a successful blogger in a crowded and highly sought-after space. We talked strategic monetization, establishing a level of honesty you feel comfortable with and marketing your creative skills (not just your Instagram account.) Most importantly, remembering why you started. If you reach a point where you don’t love what you’re producing, it’s time to take a step back and reevaluate. And that goes for just about anything!

Overall, I loved attending this summit with fellow movers and shakers, and I’ll definitely be participating next year…If they’ll have me!

 

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Carley Barton is a copywriter at GYK Antler. Originally from the Seacoast region of New Hampshire, her career started in New York where she worked for media agencies in Manhattan and Brooklyn focusing on brand strategy and public relations for national and global brands. Carley spent most of her spare time in the last 4 years freelance writing to keep her creative muscles engaged. It was through her passion projects that she realized writing is her true calling and took the leap at GYK Antler. Outside of work she enjoys blogging, going to stand-up comedy shows and playing beach volleyball when weather permits. You can find her on Twitter and Instagram at @carbarton.